thread: 2012-03-13 : Indie POV pt 2: Does It Pay?

On 2012-03-29, human wrote:

I published Anima Prime almost exactly a year ago. I've sold a little over 200 copies so far, resulting in about $2,000 in profit. I'm doing near-zero marketing for it (the only exception being a banner on rpgnow because I accumulated a bunch of free publisher points over the years). I just don't like feeling like a shill. When I do run demos, I always sell copies. But I'm fine just selling a few and enjoying myself the rest of the time. I don't have it on IPR or in stores except for Gamma Ray Games, because they specifically contacted me. Having it up on Celstyle has been a big plus. Oh, it's also available completely for free, but that seems to lead to more sales rather than fewer from what customers tell me.

I could probably do more with marketing, shilling, online presence, etc. Heck, the game doesn't have a single review that I'm aware of, whereas with Beast Hunters I got several by sending out copies to reviewers. But I just don't want to spend that time and energy doing stuff I don't like doing. My day job is just fine, and to compete with that, an hour of marketing (which is no-fun work for me) would have to net me several sales on Amazon, so I'd rather have free time.

That's just me, though. As a data point. :)


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